Heavy hitters on the tennis court now have additional control, says Japanese-based racket manufacturer Yonex. The crafters of high-end rackets seeing an ever-increasing share of professional players ...

Forbes contributors publish independent expert analyses and insights. Tim Newcomb covers tennis gear/business, stadiums and shoe tech. It’s all about perception and control for the new Yonex tennis ...

Four-time Grand Slam champion Naomi Osaka now has her own line of custom-made Yonex rackets, which was recently unveiled as part of her collaboration with Japanese contemporary artist Takashi Murakami ...

The Yonex Pop-Up is more than a retail space-it's a destination where visitors can feel the precision, power, and effortless connection that define the Yonex sweet spot. From racquets and strings to ...

Which Yonex tennis racket is best? If you’ve been playing tennis for a while, you probably already know how important it is to have a reliable racket. You can have all the skills in the world, but if ...

Tis the season for color-ups. Tecnifibre gave the T-Fight a new blue exterior, Babolat turned the Pure Strike carbon grey and Wilson rolled out Aryna Sabalenka’s Fighter Edition of the Blade 98. Not ...

Ana Ivanovic, who my blog readers know is my favorite tennis player has switched rackets. The 20-year-old Serbian beauty will play the Australian Open--which begins Monday--with a Yonex racket in her ...