In a sea of ever-growing neutrals, some color can really make a car stand out — here some rare tones we miss seeing on the ...

Learn how Cadillac develops its signature car colors each year, from trend forecasting to paint technology and final selection. Cadillac forecasts color trends 3–5 years ahead, using global trend ...

Take a look at the average corporate car park and it will look like a still from a black-and-white movie. The vast majority of cars sold in the United States continue to be grayscale colors: black, ...

Forbes contributors publish independent expert analyses and insights. Michael Harley is a noted automotive industry expert and analyst. A recent study by iSeeCars.com reveals that the color of your ...

Color doesn't have an effect on a car's performance, efficiency, or comfort, but it can be a key factor when buying a vehicle nonetheless. In fact, a 2021 survey from Axalta found that color is an ...

Despite car companies finally starting to offer more interesting colors on mainstream and niche cars alike — Cadillac currently has two different oranges on the Escalade IQ, for instance — most ...

Seeing as the most common color choices today are white, black, silver, and gray, the rarest car color is only getting rarer. We'll get into the specifics later, but it's important to note why some ...