The iPhone’s price tag is expected to jump this fall as the AI boom drives up chip costs. Apple is already boosting the ...

The increases come a week after Tim Cook said higher memory costs made them “unavoidable.” ...

By Stephen Nellis and Aditya Soni SAN FRANCISCO, June 25 (Reuters) - Apple raised iPad and MacBook prices on Thursday, saying it could no longer shield customers from soaring memory and storage chip ...

Apple, Microsoft, HP and other gadget makers are being forced to choose between sacrificing sales or profit.

Apple gained ground in the PC market even as global shipments fell for the first time in more than two years, as the Mac ...

Apple said it had "never seen a component price increase this much, this quickly".

Apple is raising the prices of some MacBooks and iPads, while Microsoft is raising Xbox prices as semiconductor costs surge.

Apple CEO Tim Cook had earlier warned of price hikes due to the memory chip shortage, saying "price increases are unavoidable ...

Apple raises prices on select iPads, MacBooks, HomePod speakers and Apple TV devices as AI-driven memory chip costs soar due to data center demand.

Apple defied the global PC market decline with a 10.1% sales increase in Q2 2026, driven by the affordable MacBook Neo launch ...

New, higher prices take some of the shine off the MacBook Neo, but Apple's other MacBooks are costlier now, too. Let's look ...